September: The Perfect Time to Revamp Your WebsiteAugust 26th, 2024

Image depicting Blog Post September The Perfect Time to Revamp Your Website.

As the summer months wind down and the pace of life begins to pick up, September presents a unique opportunity for businesses to reflect, refresh, and revamp. One of the most impactful changes you can make this season is updating your website. Here’s why September is an ideal time to give your online presence a fresh new look.

1. Back-to-School, Back-to-Business

September marks a return to routine for many. With vacations ending and kids back in school, both business owners and customers are refocusing on their professional goals. It’s a natural time to reassess your digital strategy and ensure your website aligns with your business objectives for the rest of the year.

2. Prepare for the Holiday Rush

The holiday season is just around the corner, and for many businesses, this period is critical for sales and customer engagement. Revamping your website in September ensures that your site is optimized, visually appealing, and ready to handle increased traffic. Whether it’s updating product pages, improving site speed, or enhancing user experience, now is the time to get your site holiday-ready.

3. Capitalize on End-of-Year Budgets

Many businesses operate on an annual budget cycle, with the fiscal year ending in December. September is a great time to allocate remaining funds towards a website revamp. Investing in your online presence now can help you maximize your budget and start the new fiscal year with a competitive edge.

4. New Trends and Technologies

The web design and development landscape evolves rapidly, with new trends and technologies emerging every year. September is a great time to assess your site and ensure it incorporates the latest design trends, mobile optimization, and security features. Whether it’s implementing a more modern design, enhancing accessibility, or adding new functionality, updating your website can help keep your business at the forefront of your industry.

5. Boost SEO Before the Year Ends

Search engine optimization (SEO) is a critical factor in driving organic traffic to your website. Revamping your site in September allows you to implement the latest SEO strategies and see the benefits before the end of the year. Whether it’s updating content, improving site speed, or optimizing for mobile devices, enhancing your SEO now can lead to better rankings and more visibility during the crucial holiday season.

6. Set the Stage for the New Year

A website revamp in September not only prepares you for the end of the year but also sets the stage for the year ahead. By refreshing your site now, you’re positioning your business for success in 2025. A modern, user-friendly website can help you attract new customers, retain existing ones, and achieve your business goals in the coming year.

Conclusion

September is more than just the start of a new school year; it’s the perfect time to hit the reset button on your website. By taking the time to revamp your site now, you can ensure that your business is ready to make the most of the holiday season and start the new year strong. Whether you need a complete redesign or just a few updates, investing in your website this September can pay off in a big way. RooSites can help!


Ready to revamp your website? Contact Us Today!


 

So, why are we the best website management company? (Updated)July 28th, 2024

BLOG Post about the Best Website Management Company We get a lot of referrals from customers who are happy with our services and tell their friends & colleagues that we are the best website management company.

This is because our clients enjoy working with us and like to spread the word. I appreciate this more than they will ever know as my business is referral driven. While we get business from other sources, there is no better lead than a referral from a happy customer. Recently the question came to me directly: So, why are you the best website management company?

As I always tell people you need to have your Elevator Speech ready to go. Now this doesn’t have to be lengthy and should just be around 30 seconds, I break down mine into 5 main points.  So here’s how I answer:

  1. Responsiveness – we always answer your emails and calls the same day. Over 99% of requests are completed the same day people request them. This may seem high, but we have built our business on providing prompt, quality services.
  2. Security – in managing and hosting websites, you have to be prepared for the inevitable. While we use the best hosting companies on the planet, still things can happen and hackers are always try to break in. By taking daily backups, it enables us to get your site back up and running very quickly should something happen. We also employ some of the best remediation companies to help clean and fix any security holes that arise.
  3. Cost – as a small business, I understand how important it is to keep costs down. As such our support plans are based on 50% off of our normal hourly rates. This allows companies to have a support plan that allows them to do everything they need to keep their website up-to-date and growing. This includes web content, social media, SEO, Marketing, Advertising, Email Marketing, and More!!
  4. Single Point of Contact – when we manage your website, you always go through me. While I may employ others for different projects, you will always be coming through a single point of contact. I don’t disappear once you sign the contract with me.
  5. 24/7/365 – we are available all the time. Now of course, we may get sick and go on vacation on occasion. But, we still answer emails and respond. As an example I was on cruise for a week. In advance I sent an email to all my clients, telling them I would be on vacation and they should open a support ticket using my ticket system. Although I said I would answer everything when I got back, I still managed to complete every request the same day, even though I was in the middle of the ocean!

So that is it in a nutshell. This is our main selling point. The way the industry has grown, a lot of people wanted to design and build websites as they felt this was fun, sexy. But after the sites were built, these companies want to move onto the next project and not interested at all website management. I get more business from companies whose previous web developer has disappeared off the face of the earth. Now, they need help with their website and are stuck. Fortunately most of the time we can help.

The problem is that today’s web technology, especially with CMS’s* like WordPress require constant attention. Plug-ins are updated all the time, as is WordPress and theme files. If you ignore them eventually your site will break and/or get hacked. Now while it’s sold as something you can manage yourself, unless you know how to get a site back after it breaks from a bad plug-in version, you need to have a professional and manage your site. This of course is where RooSites shines. We will make all the updates on your behalf and come up with a support plan to keep you up to date and secure. Our support plans are tailered to fit your companies needs. While some companies only need an hour or two each month some need as many as 10, 20 hours a month, and some even require unlimited support.

As an example, recently I took over for a nonprofit who had over 20 plug-in/theme/WordPress updates. Now to safely do this, I had to set up a staging site where I test all these updates properly as their site was so woefully out of date. Now it is up to date, and secure. Prior to that, they tried to manage everything themselves, but it became overwhelming as they are all working on their main jobs, which of course is the nonprofit agency they work for.

So please, if you need help managing your website or designing and building one, please contact us, we are happy to help you.  Being the best website management company is something we are extremely proud of and work hard every single day to live up to. We don’t live off of our laurels, and try and improve each and every day. But don’t take our word for it, check out our testimonials, and if you need to speak to some of our clients, we are happy to connect you.

*CMS = A content management system (CMS) manages the creation and modification of digital content. These systems typically support multiple users in a collaborative environment, allowing to perform document management with different styles of governance and workflows. Usually the content is a website (or part of it) and the term commonly refers to web content management systems. Web content may include text and embedded graphics, photos, video, audio, maps, and program code (such as for applications) that displays content or interacts with the user. By their nature, CMSs support the separation of content and presentation. Definition from: Wikipedia, Learn More

 


RooSites, founded in 1996 is an award winning small business website provider, featuring web design, development and management.  As a one stop shop, RooSites can handle all your website needs, from Content, Social Media, SEO, Marketing, Advertising, Email Marketing and More!!

RooSites Locations: Boston & Foxboro Massachusetts, DunedinFL (covering the entire Tampa area), Charlotte North Carolina. We are proud to help companies all over the United States. Contact RooSites today for website management assistance.


Update: 7/28/24 :: In 2024, website management is more crucial than ever due to the rapid advancements in technology and increasing cybersecurity threats. With the growing reliance on digital platforms for business operations, e-commerce, and customer engagement, ensuring a website’s functionality, security, and up-to-date content is vital. The complexity of modern websites, driven by dynamic content, sophisticated plugins, and integration with various third-party services, demands constant attention and expertise. Additionally, search engine algorithms have become more sophisticated, emphasizing the importance of regularly updated, secure, and well-maintained websites for optimal search rankings and user experience. Thus, professional website management is essential to stay competitive, protect digital assets, and provide a seamless online experience for users.


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