Sometimes it amazes me how incomplete many company websites are these days. Case in point, I wanted to have my daughter’s car detailed for her this week. Like most people I turned to Google. I found a few places in my area and decided to check out their websites. Well, believe it or not I found some things that just stunned me.
Here are a few examples:
So, I am sure you’re asking yourself: Why is this? Why so incomplete? Well, I can only guess, but I would say it’s because companies pay somebody to build the website and that’s it. They have no ongoing service and no way of updating the website. This results in the website being the same after two years as it was on day one. Incomplete and pretty crappy user experience. This is why we rarely work on websites we don’t support afterwards. I’d rather say no to a potential client (that doesn’t choose support) then see them go down a path that only can end in failure.
Find out more about RooSites Website Management Plans.
The other day I was on a call with a potential client and he asked me how long I had been in the business. I told him I had built my first site in 1996, the early days of the internet. I got to thinking how time flies and how much things have change in such a short time.
For Instance:
Remember when you had to build sites to look good in 800 x 600 as that was the most popular resolution? Wow has that changed for the better.
Remember when all your clients wanted flash on their sites? Then along came the iPad and changed the world. Thank you Mr. Jobs.
Remember when your choices of fonts was limited to but a few choices?
Remember when AOL was on top of the world? Now a mere shadow of itself.
Remember when dial-up was your only choice? Now modem sounds are history.
Remember when you could only use very small images due to download times?
Remember when Yahoo was the search engine of choice? Now Google not only owns the search market, it has also become a verb.
Remember when you had to build a separate mobile site? Then along came responsive design.
Change is a constant, especially when dealing with technology. As Winston Churchill said, “To improve is to change; to be perfect is to change often.”
I couldn’t agree more, and can’t imagine what changes we will see in the next 17 years!
